Live Earth was a series of worldwide concerts held on 7 July 2007, that initiated a three-year campaign to combat climate change. The concerts brought together more than 150 musical acts in eleven locations around the world and were broadcast to a mass global audience through televisions, radio, and streamed via the Internet.
Live Earth staged concerts in New York, London, Sydney, Tokyo, Shanghai, Rio de Janeiro, Johannesburg and Hamburg - as well as special broadcast events in Antarctica, Kyoto and Washington, DC.
It featured feature more than 150 of the world's best music acts - a mix of both legendary music acts like The Police, Genesis, Bon Jovi and Madonna with the latest headliners like Kanye West, Kelly Clarkson, Black Eyed Peas and Jack Johnson.
Live Earth was founded by Kevin Wall, CEO of Control Room, the company that produced the concerts globally. Former U.S. Vice President Al Gore is the Chair of the Alliance for Climate Protection and a Partner of Live Earth.
The inspiration for promoting the cause using benefit concerts comes from many similar events over the past 25 years including the 1985 Live Aid concerts and the 2005 Live 8 concerts and it was to be the longest show ever to be recorded in the world records. The event was claimed to be carbon neutral, and organisers said they would purchase carbon credits to offset the environmental impact of the flights associated with the events.
The event was a success, and it managed to make people realise that the environment is at a very dangerous state. We, as occupants of Earth, should start contributing and caring for our environment.
World Peace, Reduce Reuse and Recycle.
The People: Nuradila, Khairunnisa, Jowynn and Ruishan.